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How to increase your profits with restaurant point of sale systems

 

At its best, an electronic point of sale (EPOS) system can transform the way you conduct your restaurant's business. By managing your food and drink ordering process on a specialised computer setup, a restaurant point of sale system can do away with the inefficiencies of paper slips and conventional cash registers.

The standard way of ordering in a restaurant
If you don't have an EPOS system, you generally take down a customer's food and drink order on a slip of paper. You then pass a copy of this to the kitchen and the bar. When the customer has finished his or her meal, you tot up the bill on the slip or on a cash register.

The disadvantages of this system are

  • badly-written orders that cause the preparation of the wrong food or drink
  • failures to note down re-ordered drinks or additional food
  • the potential for abuse if a member of staff gives friends and family food and drink without writing an order slip
  • mistakes calculating the bill

The EPOS way
A good EPOS system accounts for all these problems.

  • Badly-written orders. Depending on the style of your restaurant, you can place orders on a touch screen monitor at the bar or on a hand-held monitor at the tables. The monitors automatically transmit this information to a screen in the kitchen and the bar.
  • Failures to note down food and drink orders. If your staff use monitors to place the food and drink orders, your EPOS system maintains an accurate record of everything consumed. You can also match the EPOS system to your stocktaking and thereby reduce the amount of food waste by adjusting wholesale orders to actual demand.
  • Potential for abuse. It's difficult for a member of staff to take advantage of a EPOS system. In fact, the EPOS restaurant software deters fraud and abuse, particularly as it tracks the orders taken by each of your staff.
  • Mistakes with the bill. When a customer is ready to pay, the EPOS system prints the bill for the appropriate table. You don't run the risk of the mistakes that sometimes occur when someone adds up the bill without a calculator or forgets to include additional items.

Reports
Your EPOS system maintains a record of how much is being spent at what table and when. You can also link these details to the individual customer. The result is a much clearer picture of your most popular types of food and drink at various times of the day or week, and among certain customers.

You can use the EPOS restaurant software to give you these details in the form of sales reports. The reports help you to determine turnover and to arrange staff cover accordingly. You can also establish your menu's most profitable items, and therefore the food and drink you want your staff to promote.

Loyalty cards
EPOS restaurant systems are the ideal complement to loyalty dining programmes because they keep track of customers' expenditure. You can use the programme to offer customers special offers once they've spent a certain amount or have attended your restaurant on a given number of occasions. This can help increase your turnover, particularly if you make the offers available on quieter days of the week.

Further tips about EPOS restaurant systems
  • Cost. Paper slips and conventional cash registers are cheaper than restaurant point of sale systems. So if your restaurant is a relatively small business, you may feel the benefits of a EPOS system don't outweigh the cost.
  • Printers. If you have a printer in your kitchen, opt for a dot matrix model. It will withstand the heat better than a thermal paper printer.

 

   

 

 

 

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